Practical Positioning for Working Professionals

What you'll learn

• Understand the core concepts of Positioning and how they fit together
• Build hands-on projects using Positioning that you can add to your portfolio
• Apply Positioning to solve real, practical problems in Digital Marketing
• Follow industry best practices and avoid common Positioning mistakes
• Gain the confidence to use Positioning at work and in interviews

About this course

This course is a hands-on, project-driven introduction to Positioning, part of our Digital Marketing track. Designed for learners in India and beyond, every concept is taught with practical examples and exercises you can add to your portfolio. Taught by Shreya Ghosh, it starts from the fundamentals and builds toward real-world, job-ready skills in Branding. By the end you'll have the confidence to apply Positioning at work, in interviews, and on Hyrespot-matched roles.