Digital Marketing
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Marketing Strategy
Practical Go-to-Market for Working Professionals
Learn Go-to-Market by building real things, step by step
By Ayesha Khan
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Advanced
English
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What you'll learn
- Understand the core concepts of Go-to-Market and how they fit together
- Build hands-on projects using Go-to-Market that you can add to your portfolio
- Apply Go-to-Market to solve real, practical problems in Digital Marketing
- Follow industry best practices and avoid common Go-to-Market mistakes
- Gain the confidence to use Go-to-Market at work and in interviews
Skills you'll gain
Go-to-Market
Practical Projects
Debugging
Best Practices
Problem Solving
Marketing Strategy
About this course
Go-to-Market is one of the most useful skills in Digital Marketing today, and this course makes it approachable and practical. Through guided projects in Marketing Strategy, you'll build real understanding rather than memorising steps. Created by Ayesha Khan, the course pairs clear explanations with hands-on practice so the ideas stick. You'll come away able to apply Go-to-Market to your own work and on job-relevant, Hyrespot-matched roles.
Curriculum
Getting Started
- Welcome and what you'll build video · 08:00 ▶ Free preview
- Go-to-Market in 10 minutes video · 09:00 ▶ Free preview
- Your first Go-to-Market walkthrough video · 10:00
- Hands-on exercise video · 11:00
- Building the project — part 2 video · 12:00
Core Concepts
- Hands-on exercise video · 15:00
- Building the project — part 2 video · 16:00
- Best practices from industry video · 17:00
Hands-On Practice
- Best practices from industry video · 10:00
- A real-world case study video · 11:00
- Recap and where to go next video · 12:00
- Setting up your environment video · 13:00
Building Real Projects
- Welcome and what you'll build video · 17:00
- Go-to-Market in 10 minutes video · 06:00
- Your first Go-to-Market walkthrough video · 07:00
- Hands-on exercise video · 08:00
- Building the project — part 2 video · 09:00
Going Deeper
- Hands-on exercise video · 12:00
- Building the project — part 2 video · 13:00
- Best practices from industry video · 14:00
Best Practices
- Best practices from industry video · 07:00
- A real-world case study video · 08:00
- Recap and where to go next video · 09:00
- Setting up your environment video · 10:00